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Welcome to the Internet Marketing (MKT 3500) Page of Prof. Roy Philip



(Class meets Mondays-Wednesdays-Fridays in Boone 111 from 10.45 AM - 12 PM)




Class Contract: Syllabus



Marketing Plan Templates: Situation Analysis, Strategic Analysis (MOA), Objectives, Strategies, Implementation Plan, and Budget and Evaluation Plan



PowerPoint Slides - 1, 3, 5, 6, 7, 8, 9, 10, 11, 12, 13, and 14